Cookie Policy

1. What Are Cookies and Local Storage?

Cookies are small data files placed on your computer or mobile device when you visit a website. Local storage is a modern web browser technology that allows websites to store key-value data directly on your device without transmitting it over every network request.

These technologies allow the Site to remember your interactions, keep comparative tool selections active across page transitions, and help us understand which guides and resort profiles are most helpful to winter travelers.

2. Categories of Cookies We Use

2.1 Essential & Operational Cookies

These cookies and storage tokens are strictly necessary for the Site to operate correctly. They support core technical functions such as page routing, load balancing, server routing, and security protection. Without these technologies, key portions of the Site cannot function.

2.2 Preference & Functionality Storage

We use browser local storage to preserve your interactive selections, such as:

• Saved resorts or passes selected in our side-by-side comparison matrix.
• Interactive map zoom positions and state filter settings.
• Unit preferences (such as feet vs meters or inches vs centimeters).

2.3 Performance & Analytics

We use privacy-focused analytics tools to collect aggregated, anonymized information about how visitors interact with the Site. These metrics tell us which resort profiles are most visited, average reading times on planning guides, and whether pages load efficiently across mobile devices. Analytics cookies do not identify you personally or track you across external websites.

2.4 Affiliate & Referral Cookies

When you click an outbound link to view official resort ticket portals or pass vendors, a temporary referral parameter or cookie may be set by the destination merchant to attribute the referral. These cookies are governed entirely by the third party privacy policy.

2.5 Advertising

Google AdSense and its partner network use cookies to serve and measure ads on the Site, including personalized ads based on your browsing across sites. You can manage or opt out of personalized advertising at Google Ads Settings.

3. What We Do Not Do

Ski Flock does not sell user data to data brokers. We do not engage in fingerprinting techniques beyond what our advertising and analytics partners may use under their own policies.

4. How You Can Control Cookies

Most web browsers allow you to manage or block cookies through browser preferences. You can configure your browser to reject all cookies, accept only first-party cookies, or alert you when a cookie is placed.

To adjust your settings in common browsers:

• Apple Safari: Preferences > Privacy > Manage Website Data or Block All Cookies.
• Google Chrome: Settings > Privacy and Security > Third-party cookies.
• Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data.
• Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies.

Please note that blocking essential cookies may impact interactive site tools, such as the resort comparison builder.

5. Questions and Contact

For questions about our use of cookies or privacy practices, reach out to our team at hey@skiflock.com.